1. The decision path is not applicable Unlike short videos, the path for users to decide whether to watch a movie is different from deciding whether to watch a short video. In the short video, the user decides to watch or not to watch it. According to a Douyin short video report, the decision point is usually in the 5th second. The user decides whether to slide up or not by judging the information in the first 5 seconds. It is said that the cost of trying the experiment is low, and the cost of user decision-making is also very low. Therefore, the recommendation algorithm can completely specify the refresh mechanism of the feed stream. After the user decides to watch a few videos and skip a few videos,
Even, we can set different refresh mechanisms for users of different models – some users have more interests and change with time, environment, and hot events, and some users’ interests are less affected by time alone, which is very important for the recommendation model. And strategic product managers have higher requirements. When users want to watch a long video, whether it is a TV series, a movie, or a variety show, their decision-making path may be like this. Users are always faced with the decision-making path of things that they are about to pay a foreseeable time cost, generally showing a linear function increasing relationship, that is, the higher the expected payment cost, the longer sms marketing service the decision-making cycle. Taking myself as an example, the path I usually choose for movies is to first see if there are any favorites on the top list of popular movies, and then to see if there are any new movies that I like.